Using Customer Relationship Management ( CRM ) Systems in Government monitoring
The CRM system become one of the wide accepted IT solution, assisting companies and organizations in managing contacts/customers and related activities. With its flexibillity and adoptabillity, CRM systems can be also used for monitoring any kind of activities and operations, through processes of iterative planning and execution monitoring, providing valuable information about all activities in certain process.
CRM could become very usefull tools for organizations of civil society in structuring research data, collecting large amount of information and defining basics for different analysis and reporting.
The focus of the presentation will be on practical examples of using CRM tools for defining and monitoring different types of activities, with market
Overview of different CRM software ( open source and commercial ) and also some ideas and examples of other usage of CRM solutions.